Meet Map of the Heart's iconic bottle designer in Paris, France. Directed by Map of the Heart co-founder Jeffrey Darling.
Pierre Dinand’s career has seen him consult every major fashion house for the creation of their fragrance bottles. From Dior to YSL, for whom he designed the iconic ‘Opium’ bottle, Dinand’s stories and legacy spans over 50 years. Trained as an architect, Dinand is both an artist and designer, with his designs pushing the boundaries of traditional perfume bottles, defining his iconic approach and style to fragrance.
“FROM THE 700 PERFUME LINES I HAVE DESIGNED OVER 50 YEARS, THIS BOTTLE WAS ONE OF THE MOST TECHNICALLY DIFFICULT. THIS PROJECT ASKED AS MUCH OF ME AS YSL OPIUM OR ETERNITY BY CALVIN KLEIN. I AM VERY PROUD."
For Map of the Heart, Dinand created a bottle which resembled the anatomical heart. His design challenges the comfort of fragrance bottle design with its signature of the heart in all its ugly beauty that fits perfectly in the hand.